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(Hosting-NewsWire.com, October 31, 2017 ) Licensing is the process of buying a copyrighted or trademarked property such as name, logo, character, or any other element. It involves two parties, a licensor and a licensee. The licensor owns the property and the licensee buys the license. The use of copyrighted or trademarked property is subjected to certain terms and conditions agreed upon by both the parties. Licensed merchandise refers to the merchandise manufacturers licensing the right to use the name and likeness of artists on the merchandise they produce. They also work together with artists to design and come up with items to sell on the road or at the venue.
Covered in this report
The report covers the present scenario and the growth prospects of the global licensed merchandise market for 2017-2021. The report presents a detailed picture of the market by way of study, synthesis, and summation of data from multiple sources.
Request sample copy of the report at: http://www.orbisresearch.com/contacts/request-sample/497931
The market is divided into the following segments based on geography:
Americas APAC EMEA Key vendors
Fanatics G-III Apparel Group Hasbro NBCUniversal Media The Walt Disney Company Warner Bros. Consumer Products
Research report, Global Licensed Merchandise Market 2017-2021, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.
Other prominent vendors
Adidas Bioworld Cartoon Network Columbia Sportswear DreamWorks Animations Discovery Consumer Products Entertainment One Everlast Worldwide Hanesbrands Knights Apparel Mattel Nike Prada Puma Rainbow Ralph Lauren Reebok Sanrio Twentieth Century Fox Consumer Products Under Armour Market driver
High viewership of movies and TV shows For a full, detailed list, view our report Market challenge
Seasonal merchandise sales For a full, detailed list, view our report Market trend
Rising importance of global box office For a full, detailed list, view our report Key questions answered in this report
What will the market size be in 2021 and what will the growth rate be? What are the key market trends? What is driving this market? What are the challenges to market growth? Who are the key vendors in this market space? You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.
Companies Mentioned:
Fanatics, G-III Apparel Group, Hasbro, NBCUniversal Media, The Walt Disney Company, Warner Bros. Consumer Products, Adidas, Bioworld, Cartoon Network, Columbia Sportswear, DreamWorks Animations, Discovery Consumer Products, Entertainment One, Everlast Worldwide, Hanesbrands, Knights Apparel, Mattel, Nike, Prada, Puma, Rainbow, Ralph Lauren, Reebok, Sanrio, Twentieth Century Fox Consumer Products, and Under Armour.
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