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download Genie Best Dog Travel Water Bowls Video (Hosting-NewsWire.com, April 14, 2016 ) Niagara Falls, New York -- It is wise to think carefully about mobile from a customer perspective. Genie Best, an online pet and gym business on amazon, today shared their efforts in mapping out how mobile fits into their marketing efforts. "When developing our marketing strategies, we consider where mobile might be going in the future," said Genie Best.
Here are the strategies their marketing team used:
1. Understand how mobile fits into their customer journey: The path to connecting with their customers and prospects begins by understanding both their expectations and their journey. Mapping out the customer journey will help them understand the stages in their customer relationships, including discovery, research, consideration, purchase, post-purchase and loyalty, and close the customer experience gap.
2. Aim for the right message at the right moment: Their team is looking into the right mix of technology, strategy and tactics to achieve well-time mobile communications. This can deepen relationship between their brand and their customers. With video consumption on mobile growing at a rate of over 50% annually, their creative team has started developing more engaging product and promotion videos.
3. Aim to orchestrate an Omni channel experience: Their marketing and creative teams are figuring out how they can use data gathered across devices and platforms to create a more rewarding cross-channel experience. Their mobile marketing would reflect the context of their overall brand experience.
4. Use analytics and metrics for better planning and validation: Their insight team will analyze the collected data to understand trends, preferences and customer behaviors. These analytics advances include real-time insights into both the most profitable customer journeys and the pitfalls that result in losing customers.
"We are confident that the updated marketing strategies will present us with more exciting real-time personalization opportunities," added Genie Best.
About Genie Best
Genie Best is an online store which offers high quality, safe, and easy-to-use home and kitchen products. They are a 5-star seller on Amazon since they launched their first product in 2014.
Genie Best
Public Relations
1-866-266-6593
pr@geniebest.com
Source: EmailWire.Com
Source: EmailWire.com
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