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(Hosting-NewsWire.com, December 12, 2015 ) Cheyenne, WY -- Kitchenware brand Solutionelle recently introduced an updated set of editorial and lifestyle photos to their storefront page and product listing on Amazon.com. The new images are also being used to boost the ongoing internet marketing campaign for their newest product, a Ceramic Chef Knife Set. These brand new pictures come as a result of submissions from customers and creative planning by Solutionelle staff. Swapping the old images with the new has resulted in a 35 percent increase in sales revenue.
Solutionelle receives hundreds of photos, selfies and videos from happy customers who like to demonstrate how they are using their new set of ceramic knives. The company began to take notice of the high quality of the images and selected their top twenty favorites. Solutionelle then reached out to the photographers regarding using their photos for an ongoing online marketing campaign, which includes the company's Amazon product listing.
"The response has been fantastic," says Solutionelle's Online Marketing Manager, Jessica Wells. She adds, "People are shocked that we would be interested in using their photos because most of them say they are just amateur photographers. Amateur or not, we were amazed by the quality and creativity of these shots. While some of the customers are professional photographers, what we like most is the idea of showing our product in action, in the kitchens of actual customers. It gives other potential customers a relatable image so they can more easily envision themselves using the product."
Research and Development Manager, Kyle McPhee agrees, "It's always easier when people can see themselves in a photo. Our sales have increased more than 30 percent since we made changes to our original photo line-up."
Solutionelle has added nine of these user-submitted images to their Amazon product listing, while the remaining eleven photos will be used in various phases of their internet marketing campaign, including social media and blog posts. Soluionelle's Ceramic Knife Set is available on Amazon.com at 55% off the regular list price until December 24, 2015.
About Solutionelle
Solutionelle specializes in the development of innovative kitchen gadgets, professional ceramic knives and premium kitchenware. In addition to upholding high standards for positive customer relations, the company is dedicated to excellence and prides themselves on sourcing the best quality products for their customers. The Solutionelle brand is made available exclusively to the online marketplace.
Solutionelle
Valerie Michaelson
641-715-3900x399464#
press@solutionelle.com
Source: EmailWire.Com
Source: EmailWire.com
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