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(Hosting-NewsWire.com, November 15, 2012 ) Prague, Czech Republic -- ComScore released the latest data from its Video Metric service as most of the East Coast was hunkered down waiting for Hurricane Sandy, which showed that 181 million U.S. Internet users watched over 39 billion online content videos in September 2012 alone.
They also showed that video ad views totaled 9.4 billion, which is slightly down from the record of 188 million U.S. Internet users who watched 37.7 billion online content videos in August, when video ad views totaled a whopping 9.5 billion.
Maker Studios Inc. had reportedly climbed into third position for the first time with 23.5 million viewers, followed by Machinima with 22.7 million, which was the big news buried in the data.
This may come as just a small victory for Maker Studios however, because the producer of the successful Equals three channel, Ray William Johnson, which has more than 6 million subscribers and 2 billion video views, announced, “In the near future =3 will no longer be part of the Maker Studios network, so I’m going to film here for a while. Even if I don’t have the proper equipment at home, even if I have to film butt-ass naked in a back alley, you guys are going to get an episode, goddamnit!” just 10 days ago.
Maker Studios released their own official statement following the announcement saying, “Ray is still a part of the Maker Network, however with the recent decline in viewership on =3 it made sense for him to go back to producing the show himself. Maker providing a full production staff of 12 people including a team of writers no longer was a viable option for =3. Maker fully supports Ray’s decision to go back to producing the show on his own for the time being and we wish him continued success. We will continue to support Ray through this transition.”
Ranking as the top online video content property in September with 150.3 million unique viewers were Google sites driven mainly by video viewing. Google was followed by Yahoo sites with 57.4 million, AOL with 53.8 million, VEVO with 50.3 million, and finally Facebook.com with 46.4 million.
During September, more than 39 billion video content views with Google sites generating the highest number at 13.1 billion. This was followed by AOL which had 741 million views.
Google sites, which are mainly driven by video viewing at YouTube, rank as the top online video content property in the month of August with 150.2 million unique viewers. They are followed by Yahoo sites at 55 million, Microsoft sites at 53.7 million, VEVO at 49.3 million, and then Facebook at 47.7 million. More than 37.7 billion video content views took place during the month, and saw Google sites generate the highest number of views at 13.8 billion. Again followed by AOL which had 725 million views.
In September, Americans viewed 9.4 billion video ads with each of the top five video ad properties giving more than 1 billion video ads. Google sites ranked at the top with 1.8 billion ads, which was followed by BrightRoll Video Network who saw more than 1.3 billion, Hulu at 1.2 billion, Liverail.com with over 1.1 billion, and Adap.tv at nearly 1 billion.
In August, Americans viewed 9.5 billion video ads with each of the top 4 video ad properties delivering more than 1 billion video ads. Google sites was agian at the top with more than 1.7 billion ads, agian followed by BrightRoll Video Network at 1.4 billion, Adap.tv at 1.2 billion, Hulu at 1.1 billion, and SpotXchange Video Ad Marketplace at nearly 911 million.
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Source: EmailWire.Com
Source: EmailWire.com
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