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(Hosting-NewsWire.com, July 26, 2012 ) Singapore, Malaysia -- According to Virpi Tervonen, an SEO & Online Reputation Management Consultant in Singapore, business owners should educate themselves about exactly what online reputation management is and how it is done correctly. This will therefore prevent the disappointment of hiring a company who is not up to the task of managing the online reputation of the client.
“It is important to become fully aware of what is online reputation management to prevent hiring the wrong company and wasting your investment,” said Virpi Tervonen. “A good reputation online starts with discovering what is found when you search for your name, company name, and product name on Google – does the search result create trust and show your expertise? Is your profile across the platform consistent?”
Based on the current state of the perceived reputation, work is then carried out to help build on the presence and to provide defence against or removal of such material that appears to diminish credibility. A wide range of online platforms are used to enhance online reputation including a professional website, blog and Facebook, Twitter, LinkedIn and YouTube accounts.
According to Virpi, an online reputation is more than just Search Engine Optimization (SEO) of the customer website.
“Building an online reputation is closely related Search to Engine Optimization, but it goes further than this. It’s not about your website appearing on the front page of Google for your search terms. Why? Because it looks too commercial! People searching for you, your company or brand online either want to find the website for it, or they're trying to find opinions about it,” said Tervonen.
Virpi Tervonen goes on to say that positive news about a business tends to have more credibility when reported from a 3rd party website.
“For someone wanting to find your products and services, having your own website popping up on Google will only be of use if they already trust you. But for the individual looking for opinions about your business, they are looking to hear about what other people say about you and not what you have to say about yourself. That’s when you need Online Reputation Management in place to help with building a good reputation online.”
Virpi Tervonen of IntegratedReturns.com offers Online Presence Building and Online Reputation Management services. Businesses interested in enhancing their online presence should contact Virpi Tervonen now at http://www.IntegratedReturns.com
About IntegratedReturns.com:
IntegratedReturns.com helps business owners get more results from their online marketing efforts. The approach adopted by the company is to use online marketing methods that are proven to work today by integrating a wide range of online and offline marketing strategies. The company is run by Virpi Tervonen, PhD., an Internet Marketing Specialist since 2006.
IntegratedReturns.com
Virpi Tervonen
6597961134
info@integratedreturns.com
Source: EmailWire.Com
Source: EmailWire.com
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