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(EMAILWIRE.COM, April 28, 2012 ) Plano, Texas -- Marketing is extremely important for companies in today’s competitive business environment. For firms’ marketing executives looking for an edge, they can utilize the information at the Marketing Strategies for Businesses Website. This resource offers general content that interested individuals can use to revamp their strategic marketing strategies and plans.
“Today with the popularity of user generated content and social media sites, it is extremely important that businesses adjust by listening to potential and existing customers,” said K.A. Chatman, the owner of Marketing Strategies For Businesses. Traditional advertising may not be as effective as it once was as consumers tune out advertisements for social media messages and recommendations. However, E-Commerce will continue to expand in the future and it is important that businesses capitalize on this channel for growth.“There were no second thoughts or procrastination for us to adopt an online business model as online commerce including mobile commerce continues to grow,” shared Mr. Chatman.
According to the website, marketing is not just about gaining visibility and generating awareness in markets. It is more important to be visible in the right market, with the right customers, and right products or services. “The key is to determine the ideal marketing plan or strategy that generates the desired results via experience, trial and error, and/or pilots,” explained K.A. Chatman. He further added that it is important to find what works and eliminate tactics that do not.
Marketing is constantly evolving and what may have worked in the past may not work in the future. For instance, search engine optimization (SEO) is a popular online marketing activity. However, Google introduced several updates over the past few months that have penalized several websites for unnatural link building, quality issues, and etcetera. “Some site owners that earned good amounts of money, literally saw their online traffic and income drop overnight,” said Mr. Chatman.
Thus, it is important to stay up to date of what is happening in the marketing world and make changes as necessary. This is vital to either gain or maintain a competitive edge in the marketplace. For more information, feel free to visit http://marketingstrategiesforbusinesses.com
About Marketing Strategies for Businesses:
Marketing Strategies for Businesses provides content about online and offline business marketing, public relations, and entrepreneurship. This information helps company representatives strengthen their marketing campaigns and identify opportunities to drive top- and bottom-line growth.
Lavish Mail PR
Kathy Mar
1-877-728-9415
kathy.mar@lavishmail.com
Source: EmailWire.com
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